Escalante-Pineda, Mayra Elizabeth, Daniel Edmundo Abril-Moscoso, and Karina Katiuska Sotomayor-Cabrera. 2026. “Influence of Content Creators on Purchase Decisions for Tourism Services via Social Media in Ecuador”. Revista UGC 4 (4): 85-93. https://revistacientifica.ugc.mx/index.php/rugc/article/view/448.