1.
Escalante-Pineda ME, Abril-Moscoso DE, Sotomayor-Cabrera KK. Influence of content creators on purchase decisions for tourism services via social media in Ecuador. RUGC. 2026;4(4):85-93. Accessed October 6, 2026. https://revistacientifica.ugc.mx/index.php/rugc/article/view/448